Disclaimer: As I’m an investor and never a Constructing & Building specialist, this put up may include a number of fallacious and even deceptive info. All I can say is that I do that on a “greatest effort” foundation. DO YOUR OWN RESEARCH !!!!
Time flies. Already greater than 7 Months in the past, I launched my “Freedom insulation” basket. Since then I had pruned the basket, primarily due to the contraction within the development trade and presently I solely maintain Rockwool (1,1%), Sto (1%) and Recticel (0,6%). Again then, the underlying case for insulation was a really excessive degree one, this time I need to dig a bit deeper and substantiate it if doable.
Regulatory background:
Only a few weeks in the past, the EU Parlament handed a fairly impactful legislation, mainly requiring the “energetic renovation” (and insulation) of previous buildings throughout the subsequent 4-10 years. A very powerful half is that for every EU nation, the worst 15% of buildings have to be completely renovated by 2027 (industrial) and 2030 (residential), with even stricter guidelines after one other 3 years.
As that is Europe, the small print of this legislation now must be mentioned with each member nation and for positive, there can be excemtoptions and delays, however the course is obvious: There can be a powerful push in direction of renovations which in flip would require a number of insulation. Naturally, with the Inexperienced Occasion in cost, Germany has handed already some legal guidelines that require property homeowners to do one thing rapidly, like as an example baning Oil and fuel heating from 2024
What occurred to insulation shares since then ?
Apparently, this hasn’t helped insulation shares in any respect, because the inventory charts beneath present. Over 1 yr, insulation shares considerably underperformed the broad development index, since my put up in September efficiency was on common “in line” (yellow is Steico):


I’ve been pondering fairly a little bit of why that occurred. My most important clarification is that the Insulation gamers are doubtlessly extra power intensive and possibly the market is fearing a more durable hit on margins than for the large development and constructing materials firms.
Heating buildings is a big a part of the Vitality consumption
Complete power required to warmth buildings accounts for 30-40% of ALL power consumption in Germany (and Europe). With the intention to decarbonize the financial system, this is likely one of the greatest areas to deal with. The constructing blocks so as to decarbonize buildings are easy:
- use a special / extra environment friendly /decarbonized heating system (e.g. warmth pumps powered by renewable power)
- and use much less overal power by higher insulating the constructing particularly for older homes
Due to the Ukraine warfare, particularly for Europe as second motivation has entered the image: Suddeny the value for (fossile) heating techniques, especailly pure fuel elevated very a lot and can seemingly keep risky and costly because of the absence of Russian pipeline fuel.
One other fascinating facet is that as an example warmth pumps, that are presently favored by the German Authorities and lots of house homeowners, require superb insulation so as to have the ability to warmth a house as warmth pumps are solely efficient in the event that they don’t should warmth the water to a really excessive temperature.
Some Vitality effectivity fundamentals: What measure generate what sort of power financial savings ?
It isn’t simple to place arduous numbers on what measure results in what sort of power financial savings, however from completely different sources, I’ve come to the next approx. financial savings (of complete financial savings) for a residential dwelling (single home, semi-detached and many others.).
~40% full exterior insulation
~30% Change in heating system
~10-15% isolating higher ceailing (beneath roof)
~10-15% isolating decrease flooring (above basement)
~ 10% new home windows
So relying on the item, insulation accounts of 60-70% of obtainable power financial savings or put it into different phrases: Regardless of the a number of present “buzz” about warmth pumps, the “unsexy” work horse of Vitality effectivity, particularly for present buildings is insulation, there may be completely no method round it.
Insulation Materials fundamentals:
Market shares Germany 2019 (all insulation, inside and outside)
“oil primarily based” (Polystyrol, Polyurethane and many others.): 48%
Fibre (Glass/Rock): 43%
“Nature primarily based”: 9% (thereof 5% Wooden)
Outdoors insulation: 85% Polistyrol
Rockwool – Medium thermal insulation, good sound isolation, fireplace resistant, comparatively costly, well being dangers for employees, not really easy to recycle
Glass wool – Medium thermal insulation, good sound isolation, fireplace resistant, much less sturdy, comparatively cheaper, well being dangers for employees, not really easy to recycle
Polystyrol – Excellent thermal insulation, little sound insulation, not very fireplace resistant, very sturdy, comparatively low cost, not really easy to recycle
Wooden fiber – Medium Thermal insulation, good sound insultation, not very fireplace resistant, comparatively costly, simple to recycle, “sustainable”
So general, there is no such thing as a materials that’s “the perfect”. Nonetheless, my very own private and unqualified assesment is that on the “decrease finish” of the market, individuals will largely search for “bang for the buck”, i.e. low cost insulation that does the job, which might be Polystyrol. On the excessive finish I suppose that folks would go for wooden if doable, as that is “sustainable”.
Prime down market development estimate
One large query I requested myself is: How large is the chance for the gamers within the sector ? Will this improve gross sales by 10%, 20%, 50% and even 100% ? And for what time frame ?
Predictions are all the time diffciult (particularly with regard to the long run) however I got here up with this “ballpark” estimate primarily based on the EU legislation and the numbers I discovered for Germany:
For residential buildings, till 2030, the worst 15% of the prevailing buildings must be renovated. Germany has round 40 mn “residential models”, this implies that till 2030, ~6 mn models should be renovated minus those who simply obtained torn down plus those who get renovated that aren’t within the backside 15% (due to a deliberate sale and many others.). My assumption could be that this cancels out and 6 mn is the overall quantity.
Regular renovation exercise is round 0,5 mn renovations per yr. At that tempo, solely ~3,5 mn models might be renovated. Assuming we now have 7 years, the required renovation exercise would must be 6 mn / 7 years = 0,86 mn required renovations a yr or ~+72% vs the present renovation exercise.
If we additional assume that the capability ramp up can be doable over just a few years, I got here up with this “projection” to succeed in the goal:

One might do another projection however the 1 mn renovations per yr is a objective that has been floated by a number of organizations already just a few years in the past.
So general, I feel a state of affairs the place renovations double over an extended interval in time vs the present degree shouldn’t be unrealistic. It might be that in different international locations, the uptake can be slower, however oveall I feel there’s a large development alternative in ront of the insualtion gamers.
From an Italian firm with some publicity to insulation, Bifire SPA, I discovered this slide which estimates 2 mn renovations p.a. in Italy going ahead:

That is clearly extra aggressive than the 1 mn renovations I estimate for Germany, nevertheless it reveals that additionally in different European international locations, the scenario shouldn’t be that completely different and Italy additionally relied rather a lot on fuel heating.
How concerning the anticipated contraction within the development trade ?
To me, the potential impact of a slowing development trade shouldn’t be purely adverse for the insulation gamers. All although I don’t have any arduous quantity on the moments, nearly all of the enterprise for the insulation gamers pertains to renovations and and never new development. One even constructive apect might really be the provision of employees.
Previously, as an example in Germany, it was tough to get anybody really doing smaller renovations for personal residential tasks as a result of there was a lot new constructing exercise. Sooner or later, there might be a greater availability and exercise for renovation tasks.
Apparently, a few of the insulation gamers are certainly fairly optimistic for 2023 and past.
To be continued….
Within the subsequent put up I’ll take a deeper lok into the related European gamers and the way I place myself going ahead.
Under are just a few hyperlinks that include info that I’ve summarized above

Sto Investor presentation:
Execs & Cons of several types of insulation
Rockwool vs Polyurethane insulation
Aspekte von Dämmung
Innendämmung
Dämmstoffe Liste Vor/NAchteile
Marktanteile Dämmstoffe 2019
Marktanteile Dämmstoffe 2020
https://www.tagesschau.de/wirtschaft/unternehmen/wohnungsbauboom-unterbrochen-deutschland-101.html
https://wohnglueck.de/artikel/energieeffizienz-wohngebaeude-deutschland-65439
https://www.tagesspiegel.de/wirtschaft/immobilien/gebaude-sollen-klimaneutral-werden-sanierungsquote-in-deutschland-liegt-laut-experten-bei-etwa-einem-prozent-9303314.html
https://www.take a look at.de/Modernisierung-Aus-Alt-wird-Neu-1563749-1563728/